Quantitative Tracker Data on Savings and Investment Behaviour

NS&I is looking to subscribe to an ongoing monthly large scale survey that is representative of the UK or GB adult population.

The survey needs to provide the following types of information:Ownership of savings and investments products (e.g. type, value, volume, brand) separate to other financial holdings; Purchase behaviours around savings and investment products (e.g. why purchased, channel of purchase, product purchased, value, volume, brand); Channel usage (i.e. for purchase and management of savings and investment products); Brand share estimates for savings and investment products by value and volume; Behavioural information in relation to savings and investment products (e.g. switching products and/or provider, subsequent deposits); and Demographics including tax status.

The survey needs to be an established survey as access to back data and trends is required.

It is also important that the survey covers the NS&I brand and product range; with there being a requirement for 12 months back data on NS&I products, values held and tax status.

The sampling needs to be robust and representative of UK/GB adult population as the information will not only be used in various day-to-day business decisions but also inform pricing decisions, support business cases and inform various business strategies.

Because of this the provision of data also needs to be reliable.

It is also important that the survey or data is sustainable going forward as NS&I needs to be assured that it doesn't find itself without key data that it needs.

NS&I also want to be able to have easy access to the data so that they can interrogate it themselves as needed.

However, it is equally important that the provider is able to interrogate the data on NS&I's behalf and respond within a reasonable timeframe.

NS&I will also require at least one yearly face-to-face presentation of key data and trends that give additional insight into the savings and investment market.

There is also a requirement for quarterly updates on consumers savings and investment behaviour in the form of a slide pack or similar.

It is essential that the lag between data collection and its availability is as small as feasible.