DVLA - Driver & Vehicle Licensing Agency
Provision of Media Buying
This is a large award for Business Services — above three-quarters of comparable contracts. Based on 57,319 valued Business Services tenders in our corpus.
To support communications campaigns, DVLA requires a supplier to plan, purchase and evaluate media for potential advertising campaigns to support DVLA's strategic aims.
The current call off contract for media buying expires in May 2022.
Since 2017, we have secured Cabinet Office spend controls approval to run paid for advertising campaigns to support our ongoing no cost communications for compliance with vehicle tax and recently, new campaigns to support COVID recovery.
There is a three-year budget plan in place for publicity until end of the financial year 2023-24 in line with DVLA's three-year strategy.
13/08/2025 - Contract award notice has been updated to reflect a 6 months extension to the contract duration.
Extension given due to delays in the replacement CCS Framework.
What the supplier must deliver
To support communications campaigns, DVLA requires
To support communications campaigns, DVLA requires a supplier to plan, purchase and evaluate media for potential advertising campaigns to support DVLA's strategic aims.
Since 2017, we have secured Cabinet Office
Since 2017, we have secured Cabinet Office spend controls approval to run paid for advertising campaigns to support our ongoing no cost communications for compliance with vehicle tax and recently, new campaigns to support COVID recovery.
Derived from the notice text — always confirm against the original documents.
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- OCID
- 1f446f7a-8b28-4113-93ea-0054335b339b
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- tender_315340/1100775
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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