South London and Maudsley NHS Foundation Trust
SLaMST21 - P164 Social Media Strategy
This sits below the typical range for Business Services contracts — a smaller, more accessible award. Based on 57,319 valued Business Services tenders in our corpus.
We have a large range of audiences from members of the public looking for help and information, people who are using our services (locally and nationally), community and political stakeholders, and our partners in the health sector.
We want to know which of these audiences we should be trying to reach and engage through our social media channels and the differences in approach to each.
To date our social media channels have grown organically, without a strategic direction.
We want to maximise the use of social media to raise brand awareness and engage our community.
We are not a big team and have limited resources.
The strategy needs to make pragmatic recommendations about where we focus our resources and be sustainable.
We want to be following current best practice for our channels and identify future growth opportunities.
We are about to start a new partnership with YouTube and King's.
We want to maximise this opportunity and find a way to sustainably use the platform with our resource constraints.
As well as our core corporate channels, several other teams and partners associated with us have their own social media presences.
The strategy needs to consider how we can bring these channels closer together.
What the supplier must deliver
We want to know which of these
We want to know which of these audiences we should be trying to reach and engage through our social media channels and the differences in approach to each.
The strategy needs to make pragmatic recommendations
The strategy needs to make pragmatic recommendations about where we focus our resources and be sustainable.
The strategy needs to consider how we
The strategy needs to consider how we can bring these channels closer together.
Derived from the notice text — always confirm against the original documents.
Make the case to bid
Reveal who to approach at South London and Maudsley NHS Foundation Trust, and generate a go-to-market strategy from their news, accounts and people.
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- 2c44edf8-b927-4e7e-83c8-9cba79c85f30
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- contract · Contract
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- Contracts Finder
- Buyer ref
- CF-0437200D0O000000rwimUAA1
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