RFP QuestBeta
ClosedStage · contract

AHDB

2024-732 Social Media services USA, Canada & Mexico covering (beef, lamb & pork)

Business ServicesCPV 79340000
ValueValue not published
Deadline28 Feb 2025
Published27 Jan 2025
RegionWest Midlands
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The brief

AHDB are planning to find a supplier/agency that will create a strategy, lead on content creation and engage with target audiences via social media in order to understand product requirements and market needs which are crucial in the realm of exports.

Listed below are some of the actions/requirements that the supplier/agency will be required to complete throughout the duration of the contract: Strategy & Planning: • Prepare an approach that will make recommendations on the most effective way to fulfil the goals for increasing brand awareness • Provide a detailed content calendar outlining the frequency, type, and timing of social media posts Content Creation: • Create engaging, high quality and relevant content, including but not limited to text, images, videos, and infographics for campaigns • Ensure all content adheres to AHDB brand guidelines and maintains a consistent b…

Key requirements

What the supplier must deliver

01

Listed below are some of the actions/requirements

Listed below are some of the actions/requirements that the supplier/agency will be required to complete throughout the duration of the contract:.

02

Provide a detailed content calendar outlining

Provide a detailed content calendar outlining the frequency, type, and timing of social media posts.

03

Ensure all content adheres to AHDB brand

Ensure all content adheres to AHDB brand guidelines and maintains a consistent brand tonality.

04

Ensure the necessary language skills to communicate

Ensure the necessary language skills to communicate effectively with the target audience.

05

Consider using professional translation services to maintain

Consider using professional translation services to maintain accuracy and cultural sensitivity.

Derived from the notice text — always confirm against the original documents.

Source & provenance
OCID
3033ecb8-cf47-4c52-84fd-756b9b7a58ec
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
CF-0444000D8d000003VQwdEAG
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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