GB-London: Qualitative Research at Churchill War Rooms - Award Notice
This sits below the typical range for Research & Development contracts — a smaller, more accessible award. Based on 20,405 valued Research & Development tenders in our corpus.
IWM is tendering for a research partner to help us better understand perceptions of Churchill War Rooms.
Our goal is to gain a better understanding of the drivers and barriers around visiting the site, as well as a deeper understanding of the effectiveness of marketing materials and language.
This project will provide key recommendations to support marketing with the main elements of their campaigns including positives to accentuate, barriers to breakdown, and specific insights around imagery, style, and language.
We may also cover other aspects of product, price, place, and promotion.
What the supplier must deliver
This project will provide key recommendations
This project will provide key recommendations to support marketing with the main elements of their campaigns including positives to accentuate, barriers to breakdown, and specific insights around imagery, style, and language.
Derived from the notice text — always confirm against the original documents.
Make the case to bid
Reveal who to approach at Imperial War Museums, and generate a go-to-market strategy from their news, accounts and people.
- OCID
- 4a1645a2-adde-4397-baca-c98de8bf2827
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- BIP854527857
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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