RFP QuestBeta
Awarded · ResultStage · contract

VisitBritain

GB-London: VB783 Luxury Tourism Consumer Research

Business ServicesCPV 79310000
Value£25k
Awarded3 Mar 2017
Published14 Feb 2017
RegionLondon
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£25ktotal contract value
median £66k
this tender£0£1.6m

This sits below the typical range for Business Services contracts — a smaller, more accessible award. Based on 57,319 valued Business Services tenders in our corpus.

The brief

The luxury tourism market is an important sector for some of Britain's key inbound visitor markets, and one that we would like to grow, but we do not currently have a lot of insight available on these visitors.

We would like to better understand current and potential luxury tourists to the UK and what Britain could and should offer to the luxury travellers.

Ultimately we need to understand how VisitBritain should reach this audience and how to market to them to drive additional tourist visits and spending.

Key requirements

What the supplier must deliver

01

We would like to better understand current

We would like to better understand current and potential luxury tourists to the UK and what Britain could and should offer to the luxury travellers.

02

Ultimately we need to understand how VisitBritain

Ultimately we need to understand how VisitBritain should reach this audience and how to market to them to drive additional tourist visits and spending.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

Reveal who to approach at VisitBritain, and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
504fe9f4-943f-4fb4-9690-8544c098efc1
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
BIP239819784
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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