RFP QuestBeta
ClosedStage · contract

IMPERIAL WAR MUSEUM TRADING COMPANY LIMITED

Digital PR Brief: 14-18 NOW

IT ServicesCPV 72000000 73000000
Value£60k
Deadline12 Oct 2017
Published21 Sept 2017
RegionLondon
Timeline
Published 21 Sept 2017ClosedCloses 12 Oct 2017
Contract value in context
£60ktotal contract value
median £120k
this tender£0£3.5m

This sits in the lower-middle of the IT Services band — a mid-scale opportunity. Based on 36,449 valued IT Services tenders in our corpus.

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The brief

14-18 NOW is looking for a digital PR agency or individual to devise and deliver a high profile digital ambassador programme, and manage a creative digital content plan, working alongside our public relations and marketing agencies.

We are looking for comprehensive experience of managing digital public relations, ideally within the arts/heritage sector.

You will have outstanding online media contacts, a strong track record of managing digital ambassadors and significant experience of gaining digital coverage for a creative programme.

You will have good contacts at the main social media companies and be up to speed with new developments and trends.

The successful agency or individual will work closely with our public relations and marketing agencies to plan and deliver an integrated communications strategy for 14-18 NOW's final 2018 season.

The main focus will be to create an ambassador programme for 14-18 NOW with social media influencers, bloggers and vloggers to help promote the season through strong relationships and creative ideas.

You will also develop a creative content plan and oversee production and seeding of shareable content such as films and live social media broadcasts.

Key requirements

What the supplier must deliver

01

14-18 NOW is looking for a digital

14-18 NOW is looking for a digital PR agency or individual to devise and deliver a high profile digital ambassador programme, and manage a creative digital content plan, working alongside our public relations and marketing agencies.

02

We are looking for comprehensive experience

We are looking for comprehensive experience of managing digital public relations, ideally within the arts/heritage sector.

03

You will have outstanding online media contacts

You will have outstanding online media contacts, a strong track record of managing digital ambassadors and significant experience of gaining digital coverage for a creative programme.

04

The successful agency or individual will work

The successful agency or individual will work closely with our public relations and marketing agencies to plan and deliver an integrated communications strategy for 14-18 NOW's final 2018 season.

Derived from the notice text — always confirm against the original documents.

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Source & provenance
OCID
62b0a20f-826d-4e6f-9089-2fd9de86d5d3
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
IWM/NOW/1811
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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