Website and advertising tracking
A tracking portal, providing data on advertising streams for requested websites, which are considered to be involved in copyright infringement.
The following are the minimum requirements of the advertising portal; • Total amount of adverts placed across IWL domains • Total estimated advert impression across IWL domains • Total number of brands • Total advert intermediaries • Total IWL domains that have advertising on them • Total advert sector • Eco system breakdown over date period • Advert campaign type e.g., sponsored content, unidentifiable brands, gambling, adult, fraud & malware, major brands, other brands, etc. • Breakdown of adverting sector/ sub sector.
E.g., shopping, technology, business, adult, gambling etc. • The ability to click on a domain and getting a screen shot of the domain and the advert. • All data must be visually represented though charts and diagrams.
Being able to change how the data is represented. • The option to download all data or individual selected data in an Excel or .csv format. • Adjustable date range • Being able to focus on one or selection domains • Being able to focus on a particular type of Advert campaign type e.g., brands, gambling, sponsored content, etc. • Being able to focus on a particular brand • Provide a quarterly report in a particular area like gambling adverts Please apply at https://ipo.force.com/s/Welcome
What the supplier must deliver
All data must be visually represented though
All data must be visually represented though charts and diagrams.
Being able to change how the data
Being able to change how the data is represented.
Being able to focus on one or
Being able to focus on one or selection domains.
Being able to focus on a particular
Being able to focus on a particular type of Advert campaign type e.g., brands, gambling, sponsored content, etc.
Being able to focus on a particular
Being able to focus on a particular brand.
Derived from the notice text — always confirm against the original documents.
Make the case to bid
Reveal who to approach at Intellectual Property Office, and generate a go-to-market strategy from their news, accounts and people.
- OCID
- cb912a82-0af0-4281-a230-995f4e02fc0a
- Stage
- contract · Contract
- Source
- Contracts Finder
- Buyer ref
- CF-0045700D1r000001nvObEAI3
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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