RFP QuestBeta
ClosedStage · contract

Intellectual Property Office

Website and advertising tracking

IT ServicesCPV 72316000
ValueValue not published
Deadline11 Nov 2022
Published10 Oct 2022
RegionLondon
Timeline
Published 10 Oct 2022ClosedCloses 11 Nov 2022
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The brief

A tracking portal, providing data on advertising streams for requested websites, which are considered to be involved in copyright infringement.

The following are the minimum requirements of the advertising portal; • Total amount of adverts placed across IWL domains • Total estimated advert impression across IWL domains • Total number of brands • Total advert intermediaries • Total IWL domains that have advertising on them • Total advert sector • Eco system breakdown over date period • Advert campaign type e.g., sponsored content, unidentifiable brands, gambling, adult, fraud & malware, major brands, other brands, etc. • Breakdown of adverting sector/ sub sector.

E.g., shopping, technology, business, adult, gambling etc. • The ability to click on a domain and getting a screen shot of the domain and the advert. • All data must be visually represented though charts and diagrams.

Being able to change how the data is represented. • The option to download all data or individual selected data in an Excel or .csv format. • Adjustable date range • Being able to focus on one or selection domains • Being able to focus on a particular type of Advert campaign type e.g., brands, gambling, sponsored content, etc. • Being able to focus on a particular brand • Provide a quarterly report in a particular area like gambling adverts Please apply at https://ipo.force.com/s/Welcome

Key requirements

What the supplier must deliver

01

All data must be visually represented though

All data must be visually represented though charts and diagrams.

02

Being able to change how the data

Being able to change how the data is represented.

03

Being able to focus on one or

Being able to focus on one or selection domains.

04

Being able to focus on a particular

Being able to focus on a particular type of Advert campaign type e.g., brands, gambling, sponsored content, etc.

05

Being able to focus on a particular

Being able to focus on a particular brand.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

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Source & provenance
OCID
cb912a82-0af0-4281-a230-995f4e02fc0a
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
CF-0045700D1r000001nvObEAI3
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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