NMRN Brand Development Programme
The submission route named on the official notice.
This sits in the upper-middle of the Business Services band — a substantial contract for the sector. Based on 57,319 valued Business Services tenders in our corpus.
This brief is issued by the National Museum of the Royal Navy Operations (NMRN Operations) for brand development support services to provide a bold “once in a generation” brand development programme that amplifies our vision to be the world’s most inspiring Naval Museum, Linking Navy to Nation.
We require a brand strategy that enables NMRN to deliver its strategic aspirations of increasing engagement and participation through growth and diversification of audiences; by optimising its world-class ships and collections; and by developing sustainable, commercial and influential operational models.
The strategy will be built on a foundation of market intelligence and insights which will guide us to create a brand portfolio based on a set of brand propositions, and audience prioritisation principles.
It will provide clarity on brand position and inform the direction and application for the creative manifestation of the brand across internal and external channels.
The tender is split into two lots, please see the ITT for information on this.
Please find the tender documentation on Contracts Finder Gov.UK website here; https://www.contractsfinder.service.gov.uk/Notice/c0403be4-2825-466a-8e6d-b24b999b384e
What the supplier must deliver
This brief is issued by the National
This brief is issued by the National Museum of the Royal Navy Operations (NMRN Operations) for brand development support services to provide a bold “once in a generation” brand development programme that amplifies our vision to be the world’s most inspiring Naval Museum, Linking Navy to Nation.
We require a brand strategy that enables
We require a brand strategy that enables NMRN to deliver its strategic aspirations of increasing engagement and participation through growth and diversification of audiences; by optimising its world-class ships and collections; and by developing sustainable, commercial and influential operational models.
It will provide clarity on brand position
It will provide clarity on brand position and inform the direction and application for the creative manifestation of the brand across internal and external channels.
Derived from the notice text — always confirm against the original documents.
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- OCID
- ocds-h6vhtk-0449f9
- Stage
- tender · Open
- Source
- Find a Tender
- Buyer ref
- 008686-2024
Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.
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