RFP QuestBeta
ClosedStage · tender

British Film Institute

BFI Player CRO Services

IT ServicesCPV 72590000
Value£50k
Deadline2 Jul 2025
Published2 Jun 2025
RegionNationwide
Timeline
Published 2 Jun 2025ClosedCloses 2 Jul 2025
Who to contact
graham.bellas@bfi.org.uk

The procurement contact named on the official notice.

Contract value in context
£50ktotal contract value
median £120k
this tender£0£3.5m

This sits in the lower-middle of the IT Services band — a mid-scale opportunity. Based on 36,449 valued IT Services tenders in our corpus.

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The brief

BFI Player’s main objective is to become the No.1 streaming service in the UK for independent film.

Specific to this project, our primary goal is to increase our trialist uptake and conversion rate by optimising the homepage, subscription landing page, subscription conversion journey and film pages.

We are looking to recruit a CRO and A/B testing agency to work closely with our internal team to optimise our existing conversion funnel, as well as to run growth and discovery experiments aimed at driving higher engagement and, ultimately, improving retention.

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Source & provenance
OCID
ocds-h6vhtk-052a44
Stage
tender · Open
Source
Find a Tender
Buyer ref
029007-2025
View the original notice on Find a Tender

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

Market context

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