RFP QuestBeta
ClosedStage · planning

SOUTH WESTERN RAILWAY LIMITED

Creative Agency

Business ServicesCPV 79000000
ValueValue not published
Deadline30 Jan 2026
Published10 Nov 2025
RegionNationwide
Timeline
Published 10 Nov 2025ClosedCloses 30 Jan 2026
Who to contact
procurementandcontracts@swrailway.com

The procurement contact named on the official notice.

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The brief

The Procurement is for the the provision of Strategic and Creative Marketing Services, Account and Project Management and Production Services.

The Agency will be responsible for the development and delivery of integrated through the line campaigns for the Customer to meet a written set of agreed KPIs and objectives.

The detail of such campaigns will be defined in an agreed brief and subsequent scope of work.

Campaigns could include, but are not limited to: - Annual SWR leisure campaigns, Tactical Campaigns, Commuter campaigns, Reactive campaigns.

Such campaigns will comprise of multiple owned, earned and paid channels (as agreed in writing in a separate scope of work for each campaign) including, but not limited to: - TV, Radio, Email, Digital display, Website, Social media, Station Posters and on-board media.

Leaflets & flyers, Press, Services supplied to include: Creative services Account and Project Management services Financial reconciliations services Production services

Key requirements

What the supplier must deliver

01

The Agency will be responsible for

The Agency will be responsible for the development and delivery of integrated through the line campaigns for the Customer to meet a written set of agreed KPIs and objectives.

Derived from the notice text — always confirm against the original documents.

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Source & provenance
OCID
ocds-h6vhtk-05de13
Stage
planning · Planning
Source
Find a Tender
Buyer ref
072550-2025
View the original notice on Find a Tender

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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