RFP QuestBeta
Awarded · ResultStage · contract

Newcastle University

(NU1589-13) Purchasing of third party website profiles on WhatUni and CompleteUniversityGuide.co.uk

Business ServicesCPV 79000000 72210000 48480000 48481000 79413000 79342000 72212481 72212480
Value£48k
Awarded15 Mar 2021
Published23 Mar 2021
RegionNorth East
Outcome — awarded

This is a contract result notice, not an open opportunity. Details from the official award data.

Contract value in context
£48ktotal contract value
median £66k
this tender£0£1.6m

This sits in the lower-middle of the Business Services band — a mid-scale opportunity. Based on 57,319 valued Business Services tenders in our corpus.

The brief

We are seeking to appoint a supplier to provide paid for profile listings on third party websites owned by IDP relating to Undergraduate recruitment.

The paid profiles are to increase our exposure on both WhatUni.com and CompleteUniversityGuide.co.uk.

They should provide the ability to enhance our profile with rich media content, trackable calls to action and improve visibility in search results across those sites.

The supplier specifically is required to provide the following services and experience: 1) A premium paid for profile on the website whatuni.com 2) A premium paid for profile on the website completeuniversityguide.co.uk 3) Provide campaign attribution and KPI measurements for activity relating to the paid for profiles on each site 4) Provide regular insight into industry best practice, trends and future placement opportunities, for example: a) Provide insight in to profile performance against competitors b) Provide case study examples of other providers maximising their profiles on listing sites c) Suggest additional placement opportunities across the IDP portfolio to improve campaigns and increase ROI d) Give advance notice of new features and products available across the IDP portfolio of websites and associated third party placements 5) Provide a single Account Manager for the paid for profiles 6) Provide access to IDP demand tracker tool, based on IDP profiles, to compare subject market demand vs.

Newcastle University and competitors by location.

Key requirements

What the supplier must deliver

01

We are seeking to appoint a supplier

We are seeking to appoint a supplier to provide paid for profile listings on third party websites owned by IDP relating to Undergraduate recruitment.

02

They should provide the ability to enhance

They should provide the ability to enhance our profile with rich media content, trackable calls to action and improve visibility in search results across those sites.

03

The supplier specifically is required to provide

The supplier specifically is required to provide the following services and experience:.

04

3) Provide campaign attribution and KPI measurements

3) Provide campaign attribution and KPI measurements for activity relating to the paid for profiles on each site.

05

4) Provide regular insight into industry best

4) Provide regular insight into industry best practice, trends and future placement opportunities, for example:.

Derived from the notice text — always confirm against the original documents.

Buyer intelligence

Make the case to bid

Reveal who to approach at Newcastle University, and generate a go-to-market strategy from their news, accounts and people.

Source & provenance
OCID
3af03ad9-a07b-4970-826e-d0b53bcd26b4
Stage
contract · Contract
Source
Contracts Finder
Buyer ref
NCL001-DN530567-69110224
View the original notice on Contracts Finder

Contains public sector information licensed under the Open Government Licence v3.0. Source data © Crown copyright.

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